GET A LITTLE, GIVE A LOT: PHILLIPS-VAN HEUSEN PARTNERS WITH SALVATION ARMY FOR DONATION DRIVE
Retail Outlets to Reward Donors Who Help Those in Need with Ten-Dollar Gift Certificate
ALEXANDRIA, VA (April 6, 2010) -- One of the world’s largest apparel companies has partnered with one of the world’s largest charities in a national drive for clothing, furniture and household good donations from April 1 through May 31. As an uncertain economy continues to leave many in need, Phillips-Van Heusen Corporation [NYSE: PVH], owner of Van Heusen, IZOD, Bass and many other brands, has teamed up with The Salvation Army to help. Donors who bring clean, gently used donations to participating Salvation Army stores during the event will receive a $10 gift certificate redeemable at any Van Heusen, IZOD or Bass retail location.
“We are pleased to partner with The Salvation Army,” said Phillips-Van Heusen Chairman and Chief Executive Officer Emanuel Chirico. “Our customers have always demonstrated a sense of responsibility to go along their sense of style by participating in numerous in-store charitable campaigns we have sponsored. We are thrilled to have this new opportunity to help people in need in the communities in which we live and work by incentivizing people to bring gently used goods to their local Salvation Army donation center.”
The goal of the campaign is to help replenish the stock of clothing, furniture and household goods at Salvation Army Thrift and Family Stores, some of which have seen dwindling donations and additional demand during the economic downturn. Proceeds from sales at these stores directly support The Salvation Army’s Adult Rehabilitation Centers (ARCs) where more than 300,000 men and women receive treatment for drug and alcohol addictions each year.
“We are excited to work with a company like Phillips-Van Heusen that understands how important it is to give back and are glad that the Army’s customers and clients will benefit from this drive,” said Major George Hood, National Community Relations and Development Secretary for The Salvation Army. “Despite the continued uncertainty in the economy, we’re confident Phillips-Van Heusen’s customers will help The Salvation Army continue to provide critical services to those in need.”
The Salvation Army operates a network of more than 1,300 thrift and family stores nationwide. These stores accept gently used donations of furniture, clothing, household appliances, automobiles and other items which are then re-sold to the general public. All gifts are tax-deductible and go to support Salvation Army programs and services in the local community. For more information or to find your local store, please visit www.satruck.org or call 1-800-SA-TRUCK.
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About The Salvation Army:
The Salvation Army, an evangelical part of the universal Christian church established in London in 1865, has been supporting those in need in His name without discrimination for 130 years in the United States. Nearly 30 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. 82 cents of every dollar The Salvation Army spends is used to support those services in 5,000 communities nationwide. For more information, go to www.salvationarmyusa.org.
About Phillips-Van Heusen Corporation (NYSE: PVH):
Phillips-Van Heusen Corporation is one of the world’s largest apparel companies. It owns and markets the Calvin Klein brand worldwide. It is the world’s largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, IZOD, ARROW, Bass and G.H. Bass & Co., and its licensed brands including Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, unlisted, A Kenneth Cole Production, MICHAEL Michael Kors, Sean John, Chaps, Donald J. Trump Signature Collection, JOE Joseph Abboud, Tommy Hilfiger, DKNY, and Timberland. For more information, go to www.pvh.com.